With a clear focus on technology and development, the Swiss watch manufacturer IWC Schaffhausen has been producing watches of lasting value since 1868. The company has gained an international reputation based on a passion for innovative solutions and technical ingenuity. One of the world's leading brands in the luxury watch segment, IWC crafts masterpieces of Haute Horlogerie at its finest, combining supreme precision with exclusive design.
Lewis Hamilton and Nico Rosberg new Ambassadors of IWC Schaffhausen.
Monte Carlo, 25 May 2013 – During the Grand Prix Monaco, IWC Schaffhausen has proudly announced the appointment of two new prominent ambassadors: the drivers Lewis Hamilton and Nico Rosberg of the MERCEDES AMG PETRONAS Formula One Team. Since the beginning of 2013 the Swiss luxury watch manufacturer is the Official Engineering Partner to MERCEDES AMG PETRONAS. And in a move that will further cement the collaboration between IWC and the racing team, the two FORMULA 1 drivers have now become Friends of the Brand. In their pursuit of racing success for themselves and the MERCEDES AMG PETRONAS Formula One Team, Hamilton and Rosberg are relentless in their quest for perfection – a quality they share with IWC’s designers, technicians and master watchmakers.
Lewis Hamilton and Nico Rosberg get their IWC Big Pilots Watch from Goris Verburg, Director Marketing & Communication at IWC Schaffhausen.
More information on www.photopress.ch/image/iwc/friend+of+the+brand