Fiat
The Fiat brand stands for creativity, versatility and practicality. Over the years, the brand has managed to combine the best elements of a glorious past with a present and future marked by the search for innovation. Today, the Fiat brand is the embodiment of some core values: catering for people and their desires with solid, flexible, made-to-measure vehicles, without compromising on their ‘Made in Italy’ design, which often leads to their transformation into a successful icon, such as the little 500, which won the prestigious ‘Car of the Year’ award for 2008.